Autoresponder Series - Increase Your Earnings Magically !

Can Autoresponders Increase Your Earnings?

First, what is an Autoresponder ?

1) A tool that generates those useless "I am on vacation message, pls try later" msgs.
2) Automatic responder on a cell phone with ring tones.
3) Door Bell that automatically responds with voice msg during a ring.
4) A 911 emergency msg that can save your life.
5) Don't be daft - None of the above.


Answer: scroll down







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According to Google
A program that usually resides on a server, an autoresponder can send automatic replies to people who send emails to a particular email address.


However in the future, responses of 2,3 or 4 might all well have some validity ( just my opinion - definately not fact ).

So, Answer 1 is somewhat correct - though most jaded... lol.

Ok so, we have established that autoresponders can be used to send an email message to a specific user based on some event.

There are Autoresponders and there are Email Broadcast tools.

But for the purpose of this article let us just look at Autoresponders.

What else can be done with an autoresponder?

Why does google claim to have 2.2 million results for the keyword "autoresponder" ?

The short answer is that people are making a significant amount of increased earnings from the use of autoresponders, and wherever someone is making a lot of money, there will be someone else trying to sell the opportunity.

So, exactly how is this done?

How do people make money off of autoresponders?

Let's assume for the moment that you have a website selling widgets.
You have done the math and figured out that for every 1000 unique visitors per month, you earn 1,000 dollars. So, thats exactly 1 dollar per visitor.

Like most others, who were not born wealthy, you would like to increase the earnings to perhaps 2 dollars per visitor.

You already have a compelling offer on the site that gives away a free 1 hour of consultation (worth $100) to every 1,000th visitor but they must sign up to take advantage of the offer.

Here is where the power of the autoresponder shines. A Forrester report was just one of many, that claim that users now need to be exposed to a product from 7-12 times before making the purchase decision - particularly for non-trivial purchases.


So What's a girl to do ?

You set up a series of 12 dedicated Autoresponder msgs that each cover every possible objection that the user may have, from pricing, to widget color, to shipping, to widget size, to widget longevity, to your guarantee, etc., etc.

Day 1 -The user signs up for the offer
Day 1 - User gets their first autoresponder congrats msg from you w/ money back guarantee
Day 2 - User gets 2nd autoresponder msg with a focus on Pricing issues
Day 3 - User gets 3rd autoresponder msg with a focus on widget size issues
Day 4 - User gets 4th autoresponder msg with a focus on widget texture
Day 5 - User gets 5th autoresponder msg with a focus on Shipping issues
Day 6 - User purchases and is automatically* taken off of the autoresponder series
Day 7 - You realize there is a sale and manually take user off of the autoresponder series
Day 7 - Switch "sold user" to a different set of autoresponders that thank them for the sale and show them how to get the most out of the widget that they just bought.
Day 7 - Continue to email the "unsold user" and overcome objections.
Day 8 - No Sale, stop emailing potential customer and wait until next week.
Day 14 - Move to a once a week schedule and continue to feed user legitimate information with very soft sales motivation.


End Result of the Autoresponder mailout... ?

Studies have shown an increase in sales from 100 -400%.

Some are claiming even higher. There is a gentleman who shall remain un-named ( protect the innocent lol ) who claims increases of over 2,000% percent.


So, where can you get an autoresponder from?

You could download a free version but its highly unlikely that it would do everything that i mentioned above without some serious programming. Feel up to getting into some code today?

Or, you could use one of the major online services like Aweber or Getresponse or 1Shoppingcart.com


Is it possible to get an Autoresponder from an ISP or your shopping cart vendor?

Yes, you can, and no you can not. Both ISP's and most shopping cart vendors have single use autoresponders. In other words, an automatic msg declaring that you are on holiday until next Monday.

But getting a programmable autoresponder is usually the domain of the 3 aforementioned services above - aweber, getresponse and 1Shoppingcart.com

1Shoppingcart.com however is somewhat unique amongst even these three hosted asp services in that 1Shoppingcart.com has the inherent ability to switch the autoresponder series based on an actual sale.


Switching Autoresponder Series

At this time, I have not seen this switchable option in Aweber or Getresponse but that's not to say that they are not in the process of implementing this very important autoresponder switching feature, since a marketers choice will always be to stop what could be annoying sales mesgs as soon as the customer has committed.

Another great product in this genre is ConstantContact.com but that product is less suited for pre-sales processes and most or best suited for the post sales process when newsletters and special event broadcasts are required.

Above, I showed just one example of an Autoresponders Series.

There are many more, stay tuned.


Where can you get these from?

Get regular hosted autoresponders from:

1Shoppingcart.com
aweber.com
getresponse.com

Get great newsletter templates from

constantcontact.com

Get Integrated Programmable Autoresponders Series from:

At the moment, 1shoppingcart is only one mentioned that can automatically switch the autoresponder series based on an event such as a sale.

1Shoppingcart.com


Next, we will have a more indepth look at how others use Autoresponders, particularly Autoresponder series.


Find article under:
optin pages
optin
1shoppingcart
autoresponders
customer retention
autoresponder
offline marketing
opt-in pages
opt-ins
online marketing
marketing
internet marketing
business opportunities
opportunity meetings