Wednesday, December 17, 2008

The Benefits of Professional Salon Hair Care Products...

By Jennifer Summers

Great looking hair that is really healthy and clean makes you feel better about yourself and makes you look healthier and cleaner to other people. Keeping your hair looking this way is important, and using good quality hair products such as shampoo and conditioner is vital. But when it's time to buy your hair care products, how do you know which are the best ones to use?

Comparing hair care products on cost alone, high street hair products may seem cheaper and a better buy, giving the impression of providing more value because of their low cost. Professional salon products on the other hand may seem expensive with a typical 300ml bottle priced around $20/GBP10, 5 times the price of the average high street hair products at an average cost of $4/GBP2.

Comparing these prices it seems as if the high street products are better value at about a fifth of the price of salon professional hair care products, giving the impression that they are much better value for money, because you would be getting 5 times the amount of product as you would compared with professional salon hair products.

When you look more closely at the comparison between the effectiveness and the quality of high street hair products and salon hair products, does the comparison end up in the favour of cheap hair care products, or do the cheaper high street products turn out to be a false economy?

To find out whether the premium brand salon hair products provide better value for money in both the short and long term when compared to cheap high street hair care products, we decided to test them to find out the real truth about hair products, and whether the high street products are as good a deal as they initially appear.

For our test we compared a 300ml bottle of professional salon shampoo and compared that with a 300ml bottle of your average cheap high street shampoo. To achieve the our required standard of cleaning, the professional salon shampoo needed just 10ml per application to achieve this standard, whereas the cheap high street shampoo needed 50ml per application to achieve the same standard of cleaning.

Using 50ml per application, the average high street hair shampoo provides approximately 6 applications per 300ml bottle. With just 10ml used per application, the professional salon hair shampoo gives you around 30 applications per 300ml bottle. Doing a little math, the cost per applications are $0.64c/GBP0.32p for the cheap high street shampoo, and $0.66c/GBP0.33p for the salon professional shampoo.

Result: although the high street shampoo appears to be better value, in truth there is very little difference in cost compared to the professional hair shampoo. The professional shampoo is of much higher quality and more effective in cleaning your hair. Buying cheap high street hair shampoo is a false economy. Q? Why would you want to use an inferior product on your hair?

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